征稿期刊

Tourism Review

期刊级别

SSCI (JCR 2023)

IF 7.3

Q1 (HOSPITALITY, LEISURE, SPORT & TOURISM 12/139)

征稿主题

Transformational Digital Tourism Marketing

细分领域

Tourism and Destination Marketing

Tourism marketing strategies

Destination and place marketing

Promotion and advertising for destinations and services

Branding and storytelling

Destination banding

Market segmentation and targeting specific segments

Behavioral targeting

Segmentation and target markets

Customer relationships Marketing

Customer reviews and testimonials

Loyalty programs

Personalized customer service and marketing automation

Experiential marketing and memorable experiences

Public relations and strategic communication

Location-based service

Experiential Tourism and Marketing Strategy

Tourist and guest experiences

Ageing and silver market

Family holidays marketing

Cruise marketing

Digital nomads

Event and MICE Marketing

Crisis management and marketing strategies

Cross-cultural marketing

Omni-channel marketing

Video marketing

Airline marketing and passenger services

Marketing for small and medium-sized enterprises (SMEs)

Distribution strategies in tourism

Service quality

Personalized marketing

Context marketing

Travel influencers

Smart Tourism and Digital Innovation Marketing 

Smart tourism, hospitality, and transportation

Digital transformation in tourism and hospitality

Online travel agencies

Digital platforms for booking and reviews

Social media platforms and Influence

Leveraging big data for personalized marketing

Gamification in tourism marketing

Digital leadership in tourism and transportation

Artificial intelligence and digital apps

Instagram influencers in tourism and hospitality

Email marketing

Mobile marketing

Data analytics and customer feedback.

Blockchain technology and tourist

AI and Chatbots

Metaverse/Virtual reality (VR)/ Augmented reality (AR)

Streaming marketing

User-Generated content

Robots and service marketing in tourism and hospitality

Geographic information for tourism and hospitality marketing

Engaging tourists through interactive experiences

Search engine optimization

Cybersecurity issues and challenges in tourism and hospitality

Sustainable Tourism and Hospitality Marketing

Sustainable tourism and hospitality marketing

Eco-friendly and environmentally conscious travellers marketing

Diversity and inclusion marketing

Ethical marketing and ESG

Alternative tourism marketing

Engaging customers with destinations and communities

Greenwashing in tourism and hospitality

Ethical justice in tourism and hospitality

Cybersecurity and privacy and sustainability

重要时间

Submission Deadline: 15 August 2025

原文链接：https://www.emeraldgrouppublishing.com/calls-for-papers/transformational-digital-tourism-marketing